We are committed to growing our visitor economy to $12.8 billion by 2030. Tourism is an important driver of our state’s economy. Much of the economic benefit it brings to the state, flows to regional communities and it has a positive impact on other industries such as agriculture, wine, retail, education, real estate and transport. We work closely with our tourism industry to realise the opportunities for our state that are outlined in the South Australia Tourism Plan 2030.

The Coast is Calling Travel Voucher, Dining Cashback, and Algal Bloom Event Support Fund schemes are funded as part of the State and Federal Government’s Algal Bloom Summer Plan, aiming to boost visitation and economic activity along the State’s coast.