International market profiles

 

Released: Yearly



Top points from the reports:

  • Market overview and insights
  • Origin visitor profile
  • Fast facts and figures
  • Key distribution partners 
  • Target market profile

While international visitors are smaller in number than domestic travellers, they stay longer and are often more intrepid, spending a significant amount of time out of capital cities in their search for the real Australia.


International performance

Results: for year end March 2022

Released: June 2022

The latest report of international visitors to South Australia for the year end March 2022 provides a snapshot about visits, nights and expenditure compared to December 2019 (pre-COVID) - see international performance to March 2022 here.

 Top points from the report:

  • International visits and expenditure in South Australia have fallen by 95 and 89 per cent respectively compared to December 2019 when both visits and expenditure were at record highs.
  • Visitation has fallen by 95 per cent to 24,000.
  • Expenditure has fallen by 89 per cent to $128 million.
  • Nights have fallen 87 per cent to 1.5 million.

 

 

 

SNAPSHOT: SEE DOWNLOADS AVAILABLE BELOW

International Performance - March 2022

Released: June 2022.

Market Profile - International Market Place

Overall International MARKET PROFILE: Results for Year Ending December 2018 - Released: June 2019

Market Profile - China

MARKET PROFILE: Results for Year Ending December 2018 - Released: June 2019

Market Profile - France

MARKET PROFILE: Results for Year Ending December 2018 - Released: June 2019

Market Profile - Germany

MARKET PROFILE: Results for Year Ending December 2018 - Released: June 2019

Market Profile - Hong Kong

MARKET PROFILE: Results for Year Ending December 2018 - Released: June 2019

Market Profile - India

MARKET PROFILE: Results for Year Ending December 2018 - Released: June 2019

Market Profile - Italy

MARKET PROFILE: Results for Year Ending December 2018 - Released: June 2019

Market Profile - Malaysia

MARKET PROFILE: Results for Year Ending December 2018 - Released: June 2019

Market Profile - New Zealand

MARKET PROFILE: Results for Year Ending December 2018 - Released: June 2019

Market Profile - North America

MARKET PROFILE: Results for Year Ending December 2018 - Released: June 2019

Market Profile - Singapore

MARKET PROFILE: Results for Year Ending December 2018 - Released: June 2019

Market Profile - United Kingdom

MARKET PROFILE: Results for Year Ending December 2018 - Released: June 2019