Agritourism in South Australia

Agricultural Tourism – or agritourism as it is commonly known – is a type of experiential travel which connects people to product or produce, delivered on farming land through an ‘on farm’ experience.

It is a growing sector in Australia, worth $17.4 billion nationally. South Australia is well positioned to target this burgeoning market, leveraging its globally renowned reputation for premium produce.

To support our state's farmers to unlock their agritourism potential, we have released the South Australian Agritourism Framework and summary document, An Introduction to Agritourism in South Australia.

The framework is an agritourism toolkit, providing practical advice, resources, checklists and key contacts to help along the way.

To find out more, check out the resources below.


Key resources

South Australian Agritourism Framework

To support farmers and primary producers to unlock their agritourism potential, we have developed the South Australian Agritourism Framework.

The framework breaks down the journey towards setting up an agritourism venture into six main steps, providing practical advice, resources, checklists and key contacts to help you along the way.

Download

An introduction to Agritourism in South Australia

This document distills the key information from the South Australian Agritourism Framework into a 15-page summary. 

Download

South Australian Agritourism Sector Plan 2025

The South Australian Agritourism Sector Plan 2025 underpins the South Australian Agritourism Framework.

It sets a bold vision for South Australia to become a world-leading Agritourism destination through leveraging the state’s global reputation for Wine Tourism and establishing new demand driving on-farm tourism products and experiences focused around food, craft and produce. 

Download

Agritourism Toolkit

  • SA Producer Self-Assessment Checklist
  • Agritourism Customer Target Markets Information Sheet
  • Agritourism Marketing Checklist
  • Agritourism Experience Development Storytelling Template
  • Agritourism Operational Plan Checklist

SA Producer Self-Assessment Checklist

Plan for the logistics of hosting visitors, including safety protocols, visitor flow, and customer service. Use this checklist to ensure you are covering key areas in your Operational Plan. 

Download

Agritourism Approval Flowcharts

These flowcharts outline potential approvals and documentation an agritourism venture might require in South Australia.

  • Agritourism Approvals - General
  • On-Farm Retail Approvals
  • Pick-Your-Own Produce Approvals
  • Farm Stay Approvals
  • Farm Tour on-Water Approvals

Agritourism Approvals - General

Download

Agritourism Approval Flowcharts

These flowcharts outline potential approvals and documentation an agritourism venture might require in South Australia.

  • Behind the Scenes Farm Tour Approvals
  • Farm Tour and Demonstration Approvals
  • On-Farm Cooking Class Approvals
  • On-Farm Dining Approvals
  • On-Farm Event Approvals

Behind the Scenes Farm Tour Approvals

Download

National Agritourism resources

Tourism Research Australia (TRA) has published a range of fact sheets and data on the value of agritourism. For more information, visit the TRA website

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Acknowledgement of Country

Standing on Kaurna Country, the South Australian Tourism Commission recognises the uniquely diverse Aboriginal communities across the state.

We value the knowledge Aboriginal people hold of Country and culture and are committed to growing genuine relationships with Traditional Custodians.

We will continue our journey of reconciliation and support Aboriginal tourism operators and communities to tell their own stories and share their culture with the world.

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Kaurna Yartangka yuwanthi, South Australian Tourism Commisionriu tampinthi wiwurra Yaitya Miyurna kuma parnaku Pirkurna Kanthipartu‑arra.

Ngadiu yurikaityanthi, Yaitya Miyurnaku ngutu yartaku kuma Tapa‑Purruna. Ngadlu nilputa tika‑apirringutha Yaitya. Yarta‑Mathanyarna‑ityangka.

Ngadluku tapa nguyanguya murititya ngadlu muinmurningutha. Ngadlu karrpatha Yaitya Miyurna Mikarri‑apipinarna kuma Pirkurna, parnakunta pirrkurna kuma parnaku Tapa‑Purruna yungkurringutha, marngu‑ityangka.

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