International performance
Results: for year end June 2025
Released: September 2025
The latest report of international visitors to South Australia provides a snapshot about visits, nights and expenditure for the year end June 2025.
Top points from the report:
- The latest results to June 2025 show that international expenditure grew by 33%, reaching a record high $1.7 billion, well above the KPI of $1.2 billion.
- This growth was above the national average of 18% and was driven by expenditure gains in Holiday (up 31%) and Education (up 29%) purpose visits.
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International market profiles
Released: Yearly
Top points from the reports:
- Market overview and insights
- Origin visitor profile
- Fast facts and figures
- Key distribution partners
- Target market profile
While international visitors are smaller in number than domestic travellers, they stay longer and are often more intrepid, spending a significant amount of time out of capital cities in their search for the real Australia.