South Australia’s Mid North and Yorke Tourism Zone
South Australia’s Mid North and Yorke Tourism Zone is the peak regional tourism organisation for the Clare Valley, Yorke Peninsula and Southern Flinders.
The Tourism Zone facilitates visitor economy growth by supporting product and experience development, building industry capability, and identifying investment opportunities with industry and local government. It works closely with regional stakeholders and the South Australian Tourism Commission to coordinate activities, share insights, and support destination marketing. All activity is focused on delivering sustainable growth with positive outcomes for regional communities and the environment.
The organisation is led by a Chief Executive Officer and governed by a skills-based Board of Directors. The Board provides leadership to ensure the organisation’s ongoing success, aligned with its purpose, vision, values and strategic objectives.
To find out more contact:
Ms Mim Ward
CEO
SA Mid North and Yorke Tourism Zone
E: [email protected]
W: clarevalley.com.au
Meet the board
The new Board will provide strategic direction, foster partnerships across communities, and support sustainable tourism growth throughout the region. The appointed Directors bring a wealth of regional knowledge, leadership experience, and a shared commitment to advancing tourism:
- Sandy Verschoor (Chair)
- Anne Minion
- Angela Ruddenklau
- Bridget Johns
- Belinda Heinrich
- Dylan Strong
- John Bell
This diverse group ensures the tourism zone reflects local priorities while aligning with broader tourism strategies for South Australia.