SANTOS TOUR DOWN UNDER
The Santos Tour Down Under is Australia’s greatest cycling race and the largest festival of cycling in the southern hemisphere, attracting the best men’s and women’s international riders to Adelaide each January.
As South Australia’s most significant sporting event, the race delivers world-class cycling for men (a six-day UCI WorldTour race) and women (a four-day UCI ProSeries race) to local, national and international audiences.
A program of associated events surrounds the race with a festival hub, street parties, participation rides and eating and drinking experiences in Adelaide’s CBD and regions.
The 2020 Santos Tour Down Under generated $66.4 million into the South Australian economy and welcomed 44,801 event-specific visitors from interstate and overseas. It was enjoyed by a total of 779,362 people and created the equivalent of 742 full-time equivalent jobs.