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Career opportunities
About us
At the South Australian Tourism Commission (SATC), we’re passionate about South Australia and dedicated to making a positive impact on our tourism sector. We believe travel is about meaningful connections - not transactions - and that people crave experiences that enrich and inspire.
Our team champions the simple pleasures that make our state unique, working together to create authentic, memorable moments for visitors and locals alike. Guided by Aboriginal care for place and community, inspired by regenerative principles, and committed to diversity and belonging, we see tourism as a way to bring people closer - to each other, to our communities, and to the land we love.
At the SATC, you’ll find a team that’s collaborative, creative, and always striving to do things differently. Here, every voice counts and every story matters - you’ll be respected and make a meaningful impact as we celebrate shared values, diverse experiences, and collective success. We’re proud to champion South Australia’s spirit - warm, generous, and down-to-earth - and we’re committed to making our state a place where every visitor feels at home.
About the role
We're looking for a Marketing Executive to help grow awareness and demand for South Australia across the UK and selected European markets. Based in London and reporting to the Regional Manager, UK & Europe, you'll support the delivery of marketing campaigns, trade engagement activities, events, partner initiatives and market reporting that showcase South Australia as a leading tourism destination.
Other key responsibilities include:
- Coordinate and deliver marketing campaigns, trade initiatives and partner activities across the UK and selected European markets.
- Build and maintain strong relationships with travel trade partners, tourism operators and key industry stakeholders.
- Support the planning and delivery of trade events, familiarisations, workshops and in-market visits.
- Monitor, report on and evaluate campaign and activity performance, providing insights and recommendations for future opportunities.
- Manage administration, budgets, contracts and reporting to ensure activities are delivered efficiently and in line with organisational requirements.
- Preparing and presenting to trade partners to educate on a holiday to South Australia.
Full position description can be accessed here.
This position is offered as a full-time 2-year fixed-term contract based in London WC2B 4LG.
Standard working hours are 9am to 5pm, Monday to Friday, in line with office open hours. Reasonable flexibility is required from time to time to support collaboration with colleagues in Australian time zones, managed in line with UK employment law, the employment contract, working time and rest requirements, and time off in lieu where applicable. Some travel is also required across the UK, Europe and Australia occasionally.
About you:
You are a motivated and organised marketing professional who enjoys building relationships and delivering high-quality outcomes. You thrive in a collaborative environment, can manage multiple priorities, and have a keen eye for detail.
You will bring:
- Experience in tourism, destination marketing, trade marketing or a related field.
- Strong stakeholder engagement and communication skills.
- The ability to coordinate projects and deliver activities to deadline.
- Sound analytical and problem-solving skills.
- A proactive approach and a passion for promoting destinations and visitor experiences.
Eligibility
Candidates must be legally authorised to live and work in the United Kingdom at the time of appointment.
The successful candidate will be required to complete security screening requirements in both the United Kingdom and Australia and sign relevant secrecy and probity agreements.
How to apply
Please apply with your CV and a cover letter via indeed, addressed to Janice Kurrle, Regional Manager, UK & Europe. Your application should include:
- A cover letter of no more than two pages outlining your relevant experience, key skills and interest in showcasing South Australia globally.
- Confirmation that you are legally authorised to work in the United Kingdom.
- Confirmation that you are able to work from London during the role’s core office hours, subject to any reasonable adjustments or arrangements required by law.
As an organisation dedicated to reconciliation, involving and engaging with Aboriginal and Torres Strait Islander peoples is essential. We believe that embracing a mix of ideas and experiences drives innovation, challenges assumptions, and helps us create bold solutions for South Australia’s tourism future. That is why, we encourage applications from people of all backgrounds, cultures, and experiences – including Aboriginal and Torres Strait Islander peoples, members of the LGBTIQ+ community, and those living with a disability – to join us in shaping a vibrant and inclusive tourism industry for South Australia.
Applications consisting of a resume and cover letter can be submitted via Indeed.
Applications close: 9am on Monday 31 August 2026.
Enquiries can be directed to People and Culture on [email protected].
What we do
Here at the South Australian Tourism Commission, we do things a little differently.
South Australia is our passion – a place where we win hearts, grow futures and change minds.
We work as a team to share the very best of our Great State across our country, and the world – to deliver outstanding results for the tourism industry.
We are a government agency responsible for leading and growing South Australia’s visitor economy. Achieving our goals is made possible thanks to the passionate and curious team of people who work here. The majority of our team is based in Adelaide – however, we have experts based around the world who help promote South Australia as a leading tourism destination internationally.
To find out more, see our purpose and mission. You can learn more about our business groups, including Owned Events, Event Innovation and Key Projects, Marketing, and Strategy, Transformation & Growth.
Rich in diversity, with a wide range of roles, responsibilities and clients, the South Australian Government employs more than 100,000 South Australians, making it the largest employer in the state. Visit iworkfor.sa.gov.au for more information and to view jobs across the SA public sector.
OUR VALUES
Find out more about our values and what it’s like to work at the SATC.
We thrive on taking risks and enjoy stepping outside our comfort zone.
We embrace ambiguity and fail fast to learn. We’re confident, brave and always back ourselves to deliver what we say we will.
WOMADelaide 2018, Botanic Park, Adelaide Image Credit: Grant Hancock
We never settle for simply scratching the surface. We’re hungry for knowledge, fresh ideas and innovations.
We’re innately curious at heart.
We ask the right questions to get the right outcomes and go the extra mile to deliver them.
Coober Pedy, Flinders Ranges & Outback Image Credit: Callum Jackson
We have a passion for excellence and exceeding expectations.
We all want South Australia to be the very best it can be and work with dedication, spirit and intensity to achieve our goals.
We care for those around us and actively energise and support one another.
Port Lincoln, Eyre Peninsula Image Credit: Jem Cresswell
We believe there’s nothing we can’t do as a team.
Relentlessly positive and always confident and resourceful in the face of challenges, we have bold aspirations and go after them with optimism, tenacity and purpose.
Port Noarlunga, Fleurieu Peninsula Image Credit: Luke Greaves
Why choose us?
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Our focus
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Our inclusive, diverse workplace
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Employee benefits

Our focus
We are focused on marketing our state to key markets across Australia and the globe and bringing new and exciting events and festivals to South Australia.
Working for us gives you the opportunity to contribute towards and have a leading impact on the growth and prosperity of the state.
We believe that embracing a mix of ideas and experiences drives innovation, challenges assumptions, and helps us create bold solutions for South Australia’s tourism future.
APPLICATION GUIDANCE
We seek people whose skills, knowledge and experience will enable the success of our goals as well as people who thrive working as part of a team and who share our love of South Australia.
Our position descriptions are carefully considered and the essential and desirable criteria outline what we are looking for from a candidate. Candidates are shortlisted on the basis of how well they fulfil the criteria: you must provide examples to demonstrate your ability to meet these in your application. Pay close attention to what is requested from applications in the job advertisement - some will require more detail than others.
We provide detailed position descriptions to give candidates a clear indication of the role, however a contact name is also listed if you require additional information prior to applying.
We ask that applications are received either as .doc, .dox or .pdf files. We don’t have any requirements regarding the layout of your application; you should choose a layout which best showcases your suitability for the role and most importantly addresses the criteria listed in the position description.
Given we usually receive a very high response rate to our vacancies, we do ask that:
- Covering letters are kept to a maximum of two pages
- CVs are kept to a maximum of four pages
It is important to ensure your application is received before the closing date and is sent to the contact/address listed on the job advert.
Applications sent directly to the [email protected] inbox will receive an automatic acknowledgment when received, however due to the large number of applications received only those applicants short listed by the Selection Panel for an interview will be contacted further.
Student placements
We recognise the importance of developing emerging talent and supporting the next generation of tourism professionals from South Australia. We work with local higher education providers to offer placements to students currently enrolled in courses related to tourism, marketing and events.
Due to the high demand for these opportunities, we are unable to provide student placements beyond those coordinated with education providers. There are other ways to gain experience in the tourism industry such as volunteering at the many events we run. Click here to find out more.




