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AFF17

Adelaide Fashion Festival launches 2017 program

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The Adelaide Fashion Festival (AFF), presented by Mercedes-Benz Adelaide has launched its 2017 event program. Packed full of new highlights, this year’s program includes Paolo Sebastian: X, the inaugural Vogue Festival and Rural Runway event in the Barossa Valley. To buy tickets or to view the full program, visit the AFF website.

Robbie Williams

Robbie Williams headlines Adelaide 500 Sunday concert

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The one and only UK superstar Robbie Williams will perform a special headline concert at the 2018 Adelaide 500 after race concert series. This will be the superstar’s only concert in Adelaide. Tickets now on sale through ticketmaster. Get in early to secure your spot to this exclusive world-class concert at the Adelaide 500.

Star of Greece Restaurant, Fleurieu Peninsula

Apply Now: Future Jobs Fund

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Got a project idea that will generate ongoing jobs in South Australia? You could be eligible for funding under the Future Jobs Fund. $50 million in grants and $70 million in low interest loans are available, applications close on Friday, 29 September 2017. Tourism businesses are encouraged to apply.

Murray River

We are committed to growing our state's tourism industry

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Tourism is an economic priority and our mission is to make South Australia a destination of choice for international and domestic visitors. Our tourism industry employs 36,700 people and is currently worth more than $6 billion. To attract more visitors to South Australia, the State Government has invested an additional $70 million over four years.

Gilbert Place, Adelaide

South Australia recognised by Lonely Planet

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South Australia is Lonely Planet's fifth best region to visit in the world for 2017. Find out why: "Its climate may be hot, but South Australia offers the coolest mix of brilliant wine country, abundant produce festivals, stark and stunning tracts of picturesque Aussie outback and crowd-free beaches that could make even the Bahamas jealous."

Latest News

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  1. ISPS Handa Women's Australian Open Golf

    Women's golf continues to shine in South Australia

    Top international golfers will return to Adelaide next February as the ISPS Handa Women’s Australian Open continues its stellar run in South Australia.

  2. Seed Winehouse + Kitchen, Clare Valley

    Tourism News 14 August

    In this edition you can read about changes to the South Australia Media Gallery, our new partnership with Stayz, exciting airline news and more.

  3. Handpicked Festival, Fleurieu Peninsula

    Major funding for regional events and festivals supports community growth

    The South Australian Government has announced $404,000 in regional events funding which will benefit...

Quick Links

  1. International Performance

    International tourism is booming in South Australia with latest figures showing visitors spent a record $1.1 billion to the year ending March 2017. Check out our latest (IVS) infographic for more details.

  2. Domestic Performance

    Tourism expenditure in South Australia has reached $6.3 billion. Read the latest National Visitor Survey (NVS) to find out more about these results.

  3. From the CE's Desk

    Hear the latest from our Chief Executive, Rodney Harrex in his quarterly updates and opinion pieces. 

Aboriginal Cultural Tours South Australia, Yorke Peninsula
Featured Tourism Champion

Aboriginal Cultural Tours South Australia

July, 2017

In operation for 14 years by owner/operator Quenten Agius, Aboriginal Cultural Tours South Australia gives people an insight into one of the world’s oldest living cultures.

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Hahndorf Inn, Adelaide Hills
Featured Tourism Champion

Hahndorf Inn

June, 2017

Established in 1863, Tourism Champion the Hahndorf Inn is currently owned by Andrew Holmes and his family who are sixth generation hoteliers and inn keepers.

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Mount Lofty House
Featured Tourism Champion

Mount Lofty House

May, 2017

Built in 1852, Tourism Champion Mount Lofty House is one of South Australia’s premier destinations for luxury escapes, overnight accommodation, fine dining, boutique day spa experiences, conference retreats and weddings.

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RoofClimb Adelaide Oval
Featured Tourism Champion

Commonwealth Bank RoofClimb

April, 2017

Tourism Champion the Commonwealth Bank RoofClimb at the Adelaide Oval opened in April 2016 and has quickly grown into a thriving South Australian tourism offering.

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Unforgettable Houseboats
Featured Tourism Champion

Unforgettable Houseboats

March, 2017

Based in Mannum in the Murraylands, Tourism Champion Unforgettable Houseboats has been owned and operated by Mark and Lee-Anne Flanagan since 2004.

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Goin' Off Safaris
Featured Tourism Champion

Goin' Off Safaris

February, 2017

Based in Port Lincoln, Tourism Champion Goin’ Off Safaris offers bespoke tours for small groups who want to experience the Eyre Peninsula ‘like a local’.

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Regions

South Australia has 12 tourism regions. They include famous wine destinations such as the Barossa and Clare Valley to the most accessible outback in Australia, the Flinders Ranges. Each tourism region operates independently of the SATC.