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Kangaroo Island Wilderness Trail

New nature-based tourism business opportunities

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The South Australian Government has announced an exciting collection of nature-based tourism investment opportunities across the state. Opportunities across 18 sites are now open for expressions of interest such as eco-sensitive accommodation, adventure tours, cafés, cellar doors or guided walks.


Adelaide Fashion Festival: five days of glamour

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The Adelaide Fashion Festival (AFF), presented by Mercedes-Benz Adelaide is now on. Running from 11-15 October, this year’s program includes Paolo Sebastian: X, the inaugural Vogue Festival and Rural Runway event in the Barossa Valley. To buy tickets or to view the full program, visit the AFF website.

Jacob's Creek, Barossa

Introducing UWAI: new smartphone app for Chinese visitors

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The world first app, UWAI (游外 yóu wài - ‘travel abroad’) aims to make it easier for tourism operators and businesses to engage with Chinese visitors. UWAI is being piloted in South Australia where an estimated 850 businesses are currently registered on the mobile platform. To find out more, email

Pacific School Games

Volunteers Wanted: Pacific School Games

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The 10th Pacific School Games is looking for 500 volunteers to help support the event and the 4,500 athletes who will be competing. The event will be held in Adelaide from 3-9 December 2017. A range of volunteer roles are available from media and promotions to team logistics, VIP services and more. Apply today and help makes the games a success.

Robbie Williams

Robbie Williams headlines Adelaide 500 Sunday concert

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The one and only UK superstar Robbie Williams will perform a special headline concert at the 2018 Adelaide 500 after race concert series. This will be the superstar’s only concert in Adelaide. Tickets now on sale through ticketmaster. Get in early to secure your spot to this exclusive world-class concert at the Adelaide 500.

Latest News

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  1. Drinking wine at Shaw + Smith Winery in the Adelaide Hills

    Consumer News 18 October

    If you're looking for a winery experience that goes above and beyond the wine, you'll find it in South Australia.

  2. Vines, Runaway Barossa

    Runaway to Barossa

    Marathon runners will converge on the Barossa this weekend for the inaugural destination marathon series Runaway, taking place on Saturday 21 October 2017.

  3. Rose, Renmark Rose Festival

    South Australia’s rose festival springs to life

    Renmark will come into full bloom this weekend as flower lovers visit the region to celebrate the annual Rose Festival.

Quick Links

  1. International Performance

    International tourism is booming in South Australia with latest figures showing visitors spent a record $1.1 billion to the year ending June 2017. Check out our latest (IVS) infographic for more details.

  2. Domestic Performance

    Tourism expenditure in South Australia has reached $6.3 billion. Read the latest National Visitor Survey (NVS) to find out more about these results.

  3. From the CE's Desk

    Hear the latest from our Chief Executive, Rodney Harrex in his quarterly updates and opinion pieces. 

Seal, Exceptional KI
Featured Tourism Champion

Exceptional Kangaroo Island

October, 2017

Tourism Champion, Exceptional Kangaroo Island (KI) was established in 1990 by Craig and Janet Wickham.

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Kangaluna Camp, Gawler Ranges Wilderness Safaris, Eyre Peninsula
Featured Tourism Champion

Gawler Ranges Wilderness Safaris

September, 2017

Owned and operated by husband and wife team Geoff and Irene Scholz, Gawler Ranges Wilderness Safaris began in 1988 and has grown into a high end nature based tourism package offering guests unique wildlife tours and safari-type camp accommodation.

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Red Poles, Fleurieu Peninsula
Featured Tourism Champion

Red Poles

August, 2017

Red Poles located in Fleurieu Peninsula’s McLaren Vale has been open since 2005.

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Aboriginal Cultural Tours South Australia, Yorke Peninsula
Featured Tourism Champion

Aboriginal Cultural Tours South Australia

July, 2017

In operation for 14 years by owner/operator Quenten Agius, Aboriginal Cultural Tours South Australia gives people an insight into one of the world’s oldest living cultures.

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Hahndorf Inn, Adelaide Hills
Featured Tourism Champion

Hahndorf Inn

June, 2017

Established in 1863, Tourism Champion the Hahndorf Inn is currently owned by Andrew Holmes and his family who are sixth generation hoteliers and inn keepers.

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Mount Lofty House
Featured Tourism Champion

Mount Lofty House

May, 2017

Built in 1852, Tourism Champion Mount Lofty House is one of South Australia’s premier destinations for luxury escapes, overnight accommodation, fine dining, boutique day spa experiences, conference retreats and weddings.

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South Australia has 12 tourism regions. They include famous wine destinations such as the Barossa and Clare Valley to the most accessible outback in Australia, the Flinders Ranges. Each tourism region operates independently of the SATC.