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Tasting Australia

Tasting Australia unveils delicious 2018 program

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Tasting Australia has launched its program for 2018 featuring more than 140 events across 10 days and 11 regions. Australia’s pre-eminent eating and drinking festival will showcase extraordinary people, the influence of place and premium produce from around the State, the country and the world.

Huang Xiaoming

Chinese Superstar appointed tourism ambassador

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Chinese visitation to our state is set to get a boost with the news Chinese celebrity, Huang Xiaoming will be South Australia’s Tourism Ambassador for 2017-18. Check out the campaign video, featuring Mr Huang which was filmed in a range of South Australian regions.

Ovation of the Seas, Adelaide

Full steam ahead for our state's cruise industry

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The 2017-18 cruise season is expected to see a record 67 cruise ship visits and a capacity of 159,513 passengers and crew, up from 49 cruise ship visits and 99,504 passengers and crew in 2016-17. For more information, download our latest infographic.

Adelaide 500, 2018 Banner

Start your engines...Adelaide 500 tickets on sale

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Tickets are now on sale for the Adelaide 500 which celebrates its 20th anniversary in 2018. Aussie rock legends Cold Chisel are confirmed to headline the Friday night concert along with Kasey Chambers and Bad//Dreems. Secure your tickets today for this action packed event.

Riesling Trail, Clare Valley

Latest Resources and Tools

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We have a range of resources and tools on offer to assist our tourism industry. The information is designed to provide practical advice to tourism operators, tourism businesses and event managers. Check out our latest resources such as our social media fact sheet as well as documents and templates to help you plan a community or major event.

Latest News

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  1. Adelaide Oval

    Adelaide Oval secures blockbuster State of Origin clash

    Adelaide Oval’s reputation as a world-class venue has secured yet another win for South Australia – with a blockbuster NRL...

  2. KI Cup Carnival

    Thousands descend on Kangaroo Island for big week of tourism

    Kangaroo Island’s population is set to double during the next few days, with thousands of visitors expected to descend on the Island for a big week of tourism.

  3. Razorback Lookout, Flinders Ranges and Outback

    Consumer News 14 February

    There's more than one way - and more than just one day - to show your loved one how much they mean to you.

Quick Links

  1. International Performance

    International tourism is booming in South Australia with latest figures showing visitors spent a record $1.1 billion to the year ending September 2017. Check out our latest (IVS) infographic for more...

  2. Value of Tourism

    Using the latest data available from the IVS and NVS we have put together a fact sheet to provide information about how South Australian Tourism is performing against the goals set in the SA Tourism...

  3. From the CE's Desk

    Hear the latest from our Chief Executive, Rodney Harrex in his quarterly updates and opinion pieces. 

Seppeltsfield, Barossa
Featured Tourism Champion


February, 2018

First established in 1851, Seppeltsfield is a wine, food and art paradise situated on an estate with more than 10 heritage listed buildings.

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Pike River
Featured Tourism Champion

Pike River Luxury Villas

January, 2018

Established in 2006, Pike River Luxury Villas offers eco-friendly, luxury accommodation in the heart of the Riverland.

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Majestic Hotels Group, Minima Hotel
Featured Tourism Champion

Majestic Hotels Group

December, 2017

Our latest Tourism Champion is the Majestic Hotels Group in Adelaide.

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Bungaree Station, Clare Valley
Featured Tourism Champion

Bungaree Station

November, 2017

Tourism Champion, Bungaree Station was established in 1841 by George Hawker as a sheep station. The property diversified to include tourism in 1985.

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Seal, Exceptional KI
Featured Tourism Champion

Exceptional Kangaroo Island

October, 2017

Tourism Champion, Exceptional Kangaroo Island (KI) was established in 1990 by Craig and Janet Wickham.

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Kangaluna Camp, Gawler Ranges Wilderness Safaris, Eyre Peninsula
Featured Tourism Champion

Gawler Ranges Wilderness Safaris

September, 2017

Owned and operated by husband and wife team Geoff and Irene Scholz, Gawler Ranges Wilderness Safaris began in 1988 and has grown into a high end nature based tourism package offering guests unique wildlife tours and safari-type camp accommodation.

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South Australia has 12 tourism regions. They include famous wine destinations such as the Barossa and Clare Valley to the most accessible outback in Australia, the Flinders Ranges. Each tourism region operates independently of the SATC.