GREAT STATE VOUCHERS

Following the success of the first two rounds of the Great State Voucher program, a third and fourth round of vouchers aim to further stimulate visitor expenditure.

The Great State Experiences Vouchers offer $50, $100 and $200 vouchers for use on participating hosted tours and experiences across South Australia, which have been hit hard by the downturn in international and interstate visitation.

More Great State Vouchers targeted to accommodation aim to keep the momentum of South Australia’s record-breaking occupancy rates going through the traditionally off-peak winter period.

Accommodation vouchers will be available in late May 2021, offering $50 off participating accommodation providers in regional South Australia and suburban Adelaide, and $100 off hotels in the CBD and North Adelaide. More details will be released following the completion of an Expressions of Interest for operators to participate.

For consumer information, see southaustralia.com/voucher.

Information for operators is provided below. 

 

 

 

Accommodation vouchers

About the Great State Voucher round four

Information for accommodation operators

More Great State Vouchers for accommodation will be available in late May 2021.

Details about how eligible consumers will be able to get one will be provided following the completion of an Expressions of Interest for accommodation providers to participate.  

All Australians over the age of 18 will be eligible for round four of the Great State Voucher program.

Bookings for the Great State Vouchers for accommodation will open on Wednesday 2 June 2021. The travel period runs from 2 June 2021 until 31 August 2021, inclusive.

As per previous accommodation voucher rounds, Saturday nights are excluded (unless booking a multi-night stay e.g. Friday and Saturday night; or Saturday and Sunday night).

Data shows that accommodation occupancy in regional South Australia is at or exceeding normal capacity year on year – and in fact, the latest data shows that the March 2021 quarter saw regional SA enjoy its highest occupancy rates on record.

In contrast, CBD hotel occupancy has seen a decrease in overnight stays due to the downturn in international and interstate visitation and corporate travel.

Saturday night stays are excluded from receiving the voucher discount, unless they are booked within a multi-night stay (e.g. Friday and Saturday is booked together, OR Saturday and Sunday).

Data and feedback from industry shows that Saturday night bookings are healthy (and popular among the predominantly intrastate market) and it is mid-week, particularly Sunday to Thursday nights which need stimulus.

Saturday nights can be booked within a multi-night booking, where the voucher is applicable to an adjacent Friday or Sunday night, and therefore, the full standard rate is applied to the Saturday night stay.

  • The accommodation provider must have premises in South Australia.
  • All accommodation providers must have a minimum of 3 individually bookable rooms trading under the same business name on the same property or postcode.
  • The accommodation provider must have its product listed on the Australian Tourism Data Warehouse (ATDW). The listing must be live by Monday 3 May 2021.
  • The accommodation provider must be open for business for at least a portion of the time between 2 June 2021 to 31 August 2021 (the travel period of the campaign).

For operators interested in participating in the Great State Voucher program, please refer to the Operator Terms and Conditions.

An Expressions of Interest invitation was sent directly from the SATC to all potentially eligible operators listed in the Australian Tourism Data Warehouse (ATDW). The EOI closes at 5pm ACST on Friday 7 May 2021. Accommodation providers will need to meet the rules for eligibility and agree to the terms and conditions to participate in the campaign.

The ATDW is used widely by the industry nation-wide as it is the most exhaustive list of tourism operators in Australia. If your business is not listed on the ATDW, we encourage you to create a listing to be eligible for future activities and also to maximise exposure for your business. It is free to list.

More information on how to register your business on the ATDW can be found at: tourism.sa.gov.au/support/atdw

It is entirely optional to participate. The SATC hopes to have all regions represented in this campaign.

No. The eligibility criteria refer to a minimum of 3 individually bookable rooms under the same business name on the same property or postcode. For example, a 3-bedroom house where the guest books the entire house is not eligible to participate as it is one individual booking.  

No, the Great State Voucher cannot be used in conjunction with any other offer or discount promotion.

We encourage accommodation providers to submit an attractive offer that can be used to market to the consumer. Accommodation providers in Adelaide CBD and North Adelaide (5000 and 5006 postcodes) can load up to four room types. Accommodation providers in suburban Adelaide and regional SA can load up to three room types.

Accommodation providers will need to load inventory against each room type.

Operators will not be charged any commission or fees to participate.

No. However if the accommodation provider chooses to subscribe to the Nabooki premium platform, additional fees and charges may apply as determined by Nabooki.

Nabooki has been appointed as the company to facilitate voucher distribution, consumer bookings, redemptions and operator rebates. Nabooki specialises in voucher redemption programs and has strong experience both in tourism and non-tourism related industries.

Nabooki will be responsible for gathering campaign offers and associated terms and conditions from all South Australian operators registered to participate in the campaign and building the campaign portal. Nabooki will also act as SATC’s agent in facilitating payment of voucher rebates to South Australian operators participating in the campaign.

Nabooki will assist the SATC to service consumer enquiries during the campaign.

All information for consumers will be available at southaustralia.com/voucher, including access to the booking platform where consumers can view all available offers. Consumers will be able to filter offers by region or voucher type.

Consumers then click through to a chosen deal to make a booking, apply their voucher code as a discount and where required, make payment for the price difference (room rate less the voucher value). Accommodation providers can choose whether or not to accept pre-payment at the time of booking.

The rebate is payable upon a consumer/guest completing their stay.

To notify the completion of the booking, the Accommodation Provider is required to log into its account within the campaign portal, locate the relevant booking on the dashboard and mark the guest as “checked-in”.

Once the guest has been checked-in, Nabooki will issue a recipient created tax invoice (RCTI) and will automatically facilitate processing of the voucher rebate within the stipulated timeframe.  

The voucher rebate will be paid from Nabooki to the Accommodation Providers bank account within 30 days from the confirmed check-in date.

If an accommodation provider is a registered user of one of the following payment gateways, the campaign portal allows consumer payments for bookings to be made directly through those gateways: (a) Pay Pal; (b) Stripe; (c) Briantree; (d) eWay there is also the option for payment to be directed to the operators own normal payment gateway channels. 

There may be fees associated with an accommodation provider accepting a pre-payment from a consumer at the time of booking using one of these gateways and the accommodation provider will be solely responsible for those fees. Accommodation providers are encouraged to check with their preferred payment gateway as to what those fees are. 

To minimise the risk of ‘no shows’, we suggest the accommodation provider collects payment details from guests and directly liaises with them regarding their booking. 

If you do not opt-in to use recipient created tax invoices (RCTI), you will be required to issue your own tax invoices to Naked Bookings Pty Ltd t/a Nabooki prior to receiving voucher rebate payments.

These invoices should include individual voucher numbers as a reference and be emailed to gsvinvoices4@nabooki.com. Any delay in providing a valid tax invoice may result in delayed reimbursement of the voucher rebate.

No, the campaign portal will not facilitate a connection with your own reservation system. Operators can manually manage inventory on the campaign portal if they want to opt for automatic confirmation and be alerted to low inventory levels for particular dates or departures.

Yes, absolutely. We encourage accommodation providers to value-add to encourage consumers to stay longer, spend more and return for repeat visits. Once accommodation providers have had their applications accepted, and their offers successfully loaded to the campaign portal, the SATC will share Great State Voucher branded assets to be used across social and digital media of participating operators. 

The SATC strongly encourages operators who apply to participate in the campaign or are seeking alternative ways to leverage the campaign, to review all of their digital marketing channels, including their ATDW listing.  

The program will not pull data directly from the ATDW, but we expect an increase of accommodation related searches on southaustralia.com. It is therefore in your best interest to have your product presented with the most relevant, up-to-date content including imagery within your product listing.

For more information on how to optimise your ATDW listing, see tourism.sa.gov.au/support/atdw.

The SATC will not pay the voucher rebate in circumstances where a consumer has not completed their stay, including, but not limited to situations where a consumer has made a booking but failed to arrive on the day of the booking.  

Accommodation providers should make clear in their terms and conditions their cancellation policies and provide these terms and conditions to Nabooki during the onboarding process. These policies will be visible to the consumer during the booking process. The accommodation provider will be at liberty to enforce these cancellation policies and fees (where applicable) directly to the consumer. A consumer is not entitled to utilise the value of the voucher to cover any cancellation fees. 

Should you meet the eligibility criteria, you will be notified and provided with guidance as to how to onboard campaign offers. 

Accommodation providers in the CBD and North Adelaide (5000 and 5006 postcodes) can provide up to four offers for the campaign. Accommodation providers in suburban Adelaide and regional SA are able to provide up to three offers.

We encourage accommodation providers submitting an EOI to consider what these offers might be, in preparation to submit them when required.   

All EOI submissions that do not meet the eligibility criteria will be notified.  


Experiences vouchers

About the Great State Experiences Voucher program

Information for tour and experience operators

Bookings for the Great State Experiences Vouchers are open until 11.59pm ACST on Sunday 23 May 2021. 

The travel period is Tuesday 27 April 2021 to Saturday 31 July 2021 (inclusive), bookable seven days a week including Saturdays and the July school holidays.  

The Great State Experiences Vouchers were available via an electronic randomised ballot, which was drawn on 24 April, in accordance with terms and conditions of entry.

 

License no. NSWTP/00831, SAT21/396.

It is estimated around 500 South Australian tourism businesses listed on the Australian Tourism Data Warehouse (ATDW) will have hosted tours and experiences which qualify for this stimulus program. The aim of this voucher program is to stimulate the hosted tours and experiences sector, as these businesses traditionally cater predominantly to international and interstate tourists, and have therefore been significantly impacted by travel and border restrictions.  

The Great State Experiences Vouchers can be used only on participating hosted tours and experiences of an equal or higher valueThis means: 

  • $50 vouchers can be applied to all experiences listed in the program. 
  • $100 vouchers can be applied to experiences valued at $100 or more. 
  • $200 vouchers can be applied to multi-day experiences only. 

South Australia is fortunate to have a broad and diverse hosted tours and experiences sector ranging from 30-minute tours to multi-day experiences across a wide range of price points which target different markets. The SATC aims to support operators at both ends of the spectrum – and everything in between – as well as to provide the consumer with plenty of choice and value in coordinating their South Australian holiday. 

Experiences vouchers are redeemable seven days a week, including Saturdays and the July school holiday period. Operators may apply their own block-out dates based on special dates and this is at the operator's discretion.

To be eligible, the tour / experience provider must:

  • Offer an existing South Australian tour or experience – which is hosted or guided – with a total value of $50 or above.
  • Have staff dedicated to delivering the experience(s) throughout.
  • Be listed on the Australian Tourism Data Warehouse (ATDW) as of 29 March 2021.
  • Have the ability to take pre-bookings for hosted or guided tours and experiences.
  • Have an existing and regular tourism offering which can easily be booked and travelled in the travel period 27 April 2021 – 31 July 2021 (inclusive).
  • Accept that payment of the voucher value will be made within 30 days after the experience occurring.
  • Agree for their contact details to be provided to Nabooki (contracted third-party supplier assisting to deliver the program).

The following are not eligible to apply:

  • Attractions and tourism operators that offer only general admission and/or basic entry fees with no tour or hosted component.
  • Self-guided experiences and tours.
  • Unguided food and beverage experiences where there is no host or ongoing interpretation by staff throughout the experience.
  • Transport services including, but not limited to, point to point transfers, vehicle charter (with no tour element), car hire, campervan hire, and ferry services.
  • Hire services including, but not limited to, houseboats, bikes, e-bikes, kayaks, boats, stand up paddleboards, and surfboards where there is no hosted or guided element.
  • Self-drive packages or other packages put together by third parties such as travel agents or accommodation operators where they are purely booking components of an itinerary and not delivering the experience in any way.
  • Accommodation which does not offer a fully hosted and guided tour or experience as part of their regular offerings
  • Health and fitness services.
  • Shops and retail.
  • Restaurants, cafes, and eateries.
  • Ticketed events.
  • Sporting, leisure, and entertainment activities, e.g. cinemas, karaoke, golf etc.
  • Federal, state or local government owned attractions or experiences.

Expressions of Interest for operators to participate in the Great State Experiences Voucher program have closed. Refer to the Operator Terms and Conditions here

Operator processes and offers

General details (such as booking and payment information) for operators participating in the voucher program:

Nabooki has been appointed as the company to facilitate voucher distribution, consumer bookings and redemptions and operator rebates. Nabooki specialises in voucher redemption programs and has strong experience in the tourism industry, as well as non-tourism related industries.  

Nabooki will be responsible for gathering campaign offers and associated terms and conditions from all South Australian operators registered to participate in the campaign and building the campaign portal. Nabooki will also act as SATC’s agent in facilitating payment of voucher rebates to South Australian operators participating in the campaign.  

Nabooki will assist the SATC to service consumer enquiries during the campaign.   

Consumers will be directed to southaustralia.com/voucher for all information regarding the Great State Experiences Voucher campaign.

To make a booking, consumers will be redirected from that page to a booking platform hosted within the SATC’s consumer website (www.experiences.southaustralia.com) where they will be able to view all available offers and prices. The consumer will be able to filter the campaign offers by region, voucher type, or tour/experience price. A consumer will then click through to a chosen deal to make a booking, apply their voucher code, and where required, make payment for any difference between the tour price less the voucher discount. Operators will have the option to accept pre-payment at the time of booking, or not.  

The rebate is payable upon a consumer completing a tour/experience with the Tour Operator.

To notify the completion of the booking, the Tour Operator is required to log into its account within the campaign portal, locate the relevant booking on the dashboard and mark the customer as “checked-in”.

Once the customer has been checked-in, Nabooki will issue a recipient created tax invoice (RCTI) and will automatically facilitate processing of the voucher rebate within the stipulated timeframe.  

The voucher rebate will be paid from Nabooki to the Tour Operator’s bank account within 30 days from the tour experience check-in date.

If you do not opt-in to use recipient created tax invoices (RCTI), you will be required to issue your own tax invoices to Naked Bookings Pty Ltd t/a Nabooki prior to receiving voucher rebate payments.

These invoices should include individual voucher numbers as a reference and be emailed to gsvinvoices@nabooki.com. Any delay in providing a valid tax invoice may result in delayed reimbursement of the voucher rebate.

No, the campaign portal will not facilitate a connection with your own reservation system. Operators can manually manage inventory on the campaign portal if they want to opt for automatic confirmation and be alerted to low inventory levels for particular dates or departures.  

Yes, absolutely! We encourage you to value-add to encourage consumers to stay longer, spend more and return for repeat visits. Once operators have had their applications accepted, and their offers successfully loaded to the campaign portal, the SATC will share Great State Experience Voucher branded assets to be used across social and digital media of participating operators. 

The SATC strongly encourages operators who apply to participate in the campaign or are seeking alternative ways to leverage the campaign, to review all of their digital marketing channels, including their ATDW  listings 

The program will not pull data directly from the ATDW, but we expect an increase of tour/experience related searches on southaustralia.com. It is therefore in your best interest to have your product presented with the most relevant, up-to-date content including imagery within your product listing and each individual tour. Visit our 'How to add Tour Type' help sheet for more information.  

For more information on how to optimise your ATDW listing, see tourism.sa.gov.au/support/atdw.  

The SATC will not pay the voucher rebate in circumstances where a consumer has not completed their tour or experience, including, but not limited to situations where a consumer has made a booking but failed to attend on the day of booking.  

Operators should make clear in their terms and conditions their cancellation policies and provide these terms and conditions for the campaign portal during the onboarding process, and these policies will be visible to the consumer during the booking process. The operator will be at liberty to enforce these cancellation policies and fees (where applicable) directly to the consumer. A consumer is not entitled to utilise the value of the voucher to cover any cancellation fees.  

The SATC consistently monitors travel and border restrictions, and any changes to these either in SA or elsewhere in Australia, will be carefully reviewed to assess impact on the campaignIn these instances, the SATC will ultimately be guided by the advice of SA Health and SA Police.  

Round one of the vouchers was disrupted by the ‘circuit breaker’ in SA. The SATC worked with industry to extend the booking period for those consumers whose bookings were affected during the period. The SATC’s intention is to ensure the maximum impact of the stimulus is felt across the visitor economy, while also ensuring the safety of the community.  



For more information

Contact the Great State Voucher team at:

Accommodation voucher enquiries:
Email: response@sa.gov.au
Phone: (08) 8463 4677

Experience voucher enquiries:
Email: experiences@sa.gov.au 
Phone: (08) 7081 9181