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Value of Tourism

Released: Quarterly

 This fact sheet includes top level information which provides a snapshot of South Australia's position in the market.

Top points from the report:
  • Total expenditure has grown to a $7.6 billion, up 12 per cent for the year.
  • This has been led by interstate expenditure growth, up 21 per cent and intrastate expenditure, up 20 per cent.
  • Nationally expenditure grew 12 per cent for the year end June 2019.
Domestic:
  • South Australia attracted a record higher 7.4 million domestic overnight trips, up 12 per cent.
  • There were a record 26.7 million domestic nights in South Australia, a rise of 11 per cent.
  • There were a record 15.3 million day trips to and within South Australia, up 13 per cent.
  • Total domestic expenditure in South Australia rose to $6.5 billion, up 15 per cent.
  • Day trips expenditure grew two per cent.
International:
  • Chinese visitation reached a record high 66,000, up 19 per cent for the year end June 2019. China maintains itself as our number one market.
  • Hong Kong has shown excellent results with visits, up 54 per cent, nights up four per cent and expenditure up eight per cent. 
  • The Indian market has grown across all metrics with visits up 69 per cent, nights up 71 per cent and expenditure up 66 per cent.
  • Overall Asia has seen visitation rise 19 per cent for the year end.
Notes: For details of the NVS methodology changes in this release please refer to https://www.tra.gov.au/domestic/domestic-tourism-results
Mount Barker, Adelaide Hills
Mount Barker, Adelaide Hills

State Tourism Satellite Accounts

The State Tourism Satellite Account provides measures of tourism gross domestic product, tourism gross value added, tourism trade and employment in tourism. 

Top points from the report
  • People employed directly in tourism in South Australia has increased by 4 per cent to a record high 38,900 for the year end June 2018.
  • The tourism industry indirectly employed an additional 22,300 people bringing the total number of people employed in tourism to 61,300. This was up 5 per cent from 58,300 for the year end June 2018.
  • The Gross Value Add of tourism in South Australia has reached a high of $3.0 billion in 2017-18, a 7 per cent increase on last year.
TreeClimb, Adelaide City Parklands CREDIT: TreeClimb Adelaide
TreeClimb, Adelaide City Parklands CREDIT: TreeClimb Adelaide

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