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Value of Tourism

Released: Quarterly

 This fact sheet includes top level information which provides a snapshot of South Australia's position in the market.

Top points from the report:
  • Total expenditure has grown to a $8.1 billion, up 20 per cent
    for the year
  • This has been led by intrastate expenditure growth, up 34 per cent and interstate expenditures, up 20 per cent
  • Nationally, expenditure grew 22 per cent for the year end 
    December 2019.
Domestic:
  • South Australia attracted a record high 8.1 million domestic overnight trips, up 23 per cent, and well above the national growth rate of 12 per cent
  • There were a record 27.9 million domestic nights in South Australia, a rise of 16 per cent on the previous year and above the national growth rate of 12 per cent
  • There were a record 17.1 million day trips to and within South Australia, up 28 per cent and above the national growth rate of
    21 per cent
  • Total domestic expenditure in South Australia rose to $6.9 billion,
    up 22 per cent and above the national growth rate of 14 per cent
  • Day trips expenditure grew 9 per cent, behind the national growth rate of 17 per cent.
International:
  • Visits to South Australia have increased by 8 per cent for the year end December 2019 to a record high 488,000
  • In line with this, expenditure grew 9 per cent to a record high $1.2 billion. Nights have risen 11 per cent to 10.9 million
  • Chinese visitation has grown by 16 per cent to 66,000 for the year end December 2019
  • The Indian market has grown across all metrics with visits up 124 per cent, nights up 124 per cent and expenditure up 103 per cent
  • Malaysia saw visits rise 7 per cent, nights rise 6 per cent and expenditure rise 23 per cent to $59 million.
Notes: For details of the NVS methodology changes in this release please refer to https://www.tra.gov.au/domestic/domestic-tourism-results
Mount Barker, Adelaide Hills
Mount Barker, Adelaide Hills

State Tourism Satellite Accounts

The State Tourism Satellite Account provides measures of tourism gross domestic product, tourism gross value added, tourism trade and employment in tourism. 

Top points from the report
  • People employed directly in tourism in South Australia has increased by 4 per cent to a record high 38,900 for the year end June 2018.
  • The tourism industry indirectly employed an additional 22,300 people bringing the total number of people employed in tourism to 61,300. This was up 5 per cent from 58,300 for the year end June 2018.
  • The Gross Value Add of tourism in South Australia has reached a high of $3.0 billion in 2017-18, a 7 per cent increase on last year.
TreeClimb, Adelaide City Parklands CREDIT: TreeClimb Adelaide
TreeClimb, Adelaide City Parklands CREDIT: TreeClimb Adelaide

snapshot: South australian accommodation summary

  • Value of Tourism - South Australia

    FACT SHEET: Results for Year Ending December 2019. Released: April 2020.

    (0.38 MB)

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  • State Tourism Satellite Account Summary

    SUMMARY: Results for 2017-18
    Released: August 2019

    (0.58 MB)

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