Aquatic and Coastal
A Tourism Australia campaign
South Australian Aquatic and Coastal Campaign
South Australian Tourism Commission Chief Executive Rodney Harrex shares details of the highly anticipated Aquatic and Coastal campaign. South Australia is thrilled to partner with Tourism Australia in a new edition of the highly successful ‘There’s nothing like Australia’ campaign.
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The Aquatic and Coastal campaign was launched on Australia Day and there are many opportunities for South Australian operators to get involved in the campaign.
The campaign features a strong social media aspect and we encourage operators to get involved and share images, videos and stories about South Australian aquatic and coastal experiences with us and Tourism Australia on Facebook, Instagram and Twitter.
South Australia has an abundance of aquatic and coastal experiences ready for tourists to dive in and explore.
For more information on how to get involved read our campaign fact sheet.
The full version of the ad can be viewed on Tourism Australia's YouTube page. The ad features Australian actor and Australia's new global tourism ambassador, Chris Hemsworth, narrating the footage of Australia's aquatic and coastal offerings. You can view the specific South Australian ad here.
The campaign was filmed with state-of-the-art virtual reality technology and is a creative and innovative way to showcase South Australia's offerings to key markets. It will provide consumers with a 360 degree virtual reality view of South Australia when wearing virtual reality glasses (e.g. 3D Google cardboard glasses). South Australian locations that can be experienced in a 360 degree video include:
For more information visit www.tourism.australia.com.